To borrow the lotto saying, “You have to win it to be in it,” contests lure you in with that elusive hook…. you just might win, if only you played the game. For Lotto it surely is about luck when it comes to winning. What about when the contest asks something of the contestant besides just plopping down a few bucks for an admission fee?
When it comes to the arts, is it a game of odds or talent with contests that call for submitting your photography, illustration, song writing, animation or any creative works? For ‘calls for submissions’ it’s more about the quality of work, and when it comes to art that can be subjective. But certainly a little luck wouldn’t hurt.
It is a journey of the unknown when anyone decides to submit work in the hopes of a nod from a judge, who usually is pro in the field.
Take the ‘One Life’ International Photography Competition underway right now. The judges are individuals from publishing and academia realms that include: Sarah Filipi, Deputy Photo Editor for Fast Company, Rebecca Kimmons, Photo Editor for Redbook, Michael Norseng, Photo Director for Esquire, John Gimenez Photo Contests & Events for Photo District News (PDN), Michael Stueven, Photo Editor for People, Rob Baid, Creative Director for Mother New York, and Steven J. Bliss, Dean of The School of Fine Arts at Savannah College of Art and Design (SCAD).
While online art contests don’t award millions they do give participants a chance to be seen by industry professionals and could potentially open doors for freelance opportunities. The prizes for One Life are a $25,000 grant, a gallery exhibition, a feature in PDN Magazine, a photo essay in the One Life Catalogue, and lastly, web exposure to a global audience.
Digital publishing has created a niche market for numerous web ‘call for submissions’ opportunities. While entry fees are associated with the contests, the dollar amount usually isn’t too steep. Some might consider these organizations as opportunists similar to a vanity gallery practice, by charging high fees for the privilege of exhibiting in the space. I don’t think online art contests fall into that category of simply making money off of participants.
Online or brick and mortar, it doesn’t much matter where the venue is – what matters is the costs associated with putting together an event of this magnitude. In today’s markets any business endeavor comes with some expense associated with marketing your work.
Another contest of note that is free to enter is the Smithsonian Magazine 10th Annual Photo Contest offering Grand Prize of a Smithsonian Journeys trip or cash equivalent of approximately $3,000, five category winner prizes of $500 and one reader’s choice winner of $500.
The National Geographic Photo Contest 2012 begins September 1, 2012 and entrants have to November 30, 2012 to submit work. The cost is nominal, $15 per image, and signed personal and property releases are required where photograph contains people or notable artworks or buildings within image. While these rules may seem restricting, they are intended to protect the rights of subjects for publication purposes.
To see the entire collection of images I submitted visit for One Life, visit: http://mwaage.see.me/onelife2012#.UDj3xsNvLvY.tumblr
Have you used online resources to promote your work? Contests are just one way to get work seen. Personal web sites and posting updates to social networking sites like Facebook are efforts at marketing that at its core say, ‘look at me’ and that’s precisely what you want to do for your work.
A new site I just discovered is The Ground Magazine. Artists signing up to the site can upload their work. Exposure opportunities like this are a good alternatives for gaining visibility within a like-minded creative community. To repeat the Lotto catch phrase – “You have to be in it to win it.”